District by SOLE is a luxury footwear line featuring fine mix of premium and recycled materials showcased through thoughtful and elegant design. These shoes are the first to be crafted repurposing natural cork wine stoppers in an effort to replace harmful materials used in footwear production.
For this new collection of footwear, I created branding that reflects the core features of the line, including environmental responsibility, orthopedic comfort, and timeless style. I built memorable branding essentials such as lookbooks, trade show marketing collateral, product packaging, and online product pages. These materials were designed to compliment and underscore the boldness of the footwear with layers of inspirational textures, contemporary typography, minimalistic layouts, and bold imagery.
Branding/Art direction /Print & Digital design/Project management/Set design/Styling /Models casting/